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Using Twitter.Com To Market Your Music And Attract More Sales & Fans


Prabhat786 asked:


In this article, I’m going to share with you a very popular

Social Networking site called Twitter.com that you can literally

spend just about 5-10 minute a day on and be able to attract a

very good amount of high quality traffic in the form of fans and

music buyers back to your website or myspace page. And its really fun.

Before we begin, I want to let you know that very few people are

using this method of attracting new fans and attention to their music, why?

Simply because they either A- Don’t know or B- Are to lazy

In fact, if you take the steps that I give you below and apply them

you’ll be way ahead of everyone else.

Are you ready? Great, then lets begin!

Things You’ll Need to successfully use twitter:

* Computer

* Internet / mobile

* Few seconds of time

Step 1 – SMM (social media marketing) is the latest online

marketing trend to hit the music industry because its an highly

profitable and easy way to build brand recognition for you the

artist.

It’s a also a great way to get new fans to your website, blog or

Myspace page through social media like facebook, myspace, flickr,

youtube, digg and the like.

Social media sites are web sites where news, photos, videos and pod

casts are hosted through user submission. If you’ve ever thought that

marketing your music through social media is time consuming,

Twitter is an exception

Step 2 – The reason why I really like Twitter is because it is

a lot easier and simpler social networking and

micro-blogging service. All you will need to do is answer the

question, ‘what are you doing?’ in less than 140 characters. These

short messages are called “tweets”. Your tweets are immediately

displayed on the your profile page and instantly delivered to other

users who are following you (i.e. your fans.)

So for instance, some of your tweets may look like

“I’m in the studio recording a new song for the next CD”

“I’m sitting at the park writing a new song”

“I’m at the SWSX music conference”

So do you see how this works? Pretty easy right?

So how do you start Tweeting?

Step 3 – Sign up for a free twitter account. The most important

thing that you want to remember is to use you Artist name, Business

Name

or Real Name rather than some abstract alphanumeric

combination. This will help build credibility.

The next step is to change a few things in your profile,

immediately. Include keywords about your music and genre, interests

and whatever you want to use twitter for. You can restrict your tweet

delivery to those in your circle, but I suggest leaving the

Default setting in place, which is “delivery to everyone”.

Step 4 – Click ‘find and follow’ to follow people from your aol,

yahoo gmail and other email contacts who are already tweeting. You can

also find people with similar interests by searching for a keyword

according to your Genre or interest (i.e. Jaxx Music, Hip Hop,

Country). Click follow, if you find any interesting.

By the way, My twitter name is TyCohen ;)

Step 5 – Now you are all set to send your first tweet. Type a small

message (max 140 characters including spaces) telling people what

you are doing. You can send tweets through twitter website or

instant messenger or SMS from your cell-phone. You need to confirm

your cell phone number first. Do this by clicking devices.

If you think it doesn’t make any sense and is sheer waste of time,

then you are under estimating twitter potential.

Step 6 – Twitter allows you to add links in the tweets which is a

huge marketing benefit to you. You can use

this to display your own links. For ex: one of my tweets today was

“Using MySpace to Make Your CD Sales Soar!

Step 7 – By tweeting frequently, following and being followed, you

can grow a small community of people with similar interests and who

recognize your name and your brand!

Step 8 – I downloaded a great time saver Twhirl. It is a third

party application for twitter. If tweeting takes around 60 seconds,

Twhirl cuts down that time to below 10 seconds.

Twhirl stays on the desktop (logged in). I don’t need to visit the

twitter website during my hectic workday. All I do is, click the twhirl

icon from the system tray and type a short “whatever I’m doing”

tweet and send. Twhirl also notifies when I receive messages from

my followers or anyone that I’m following. So I don’t miss a thing and

all without wasting my time.

You can also use twhirl to upload pictures to twitpic.com, a site

to share photos.

There are many applications for twitter like twitterfeed (similar

to twhirl), twittervision, which shows the geo position of the your

twitter friends and so on.

So there you go! A quick and easy way to expand your marketing to

millions of people all for free.

Happy Tweeting.

Your Music Business Coach!

Ty Cohen



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